This is an academic project
ISHA FOUNDATION
What is the problem?
This is the 21st centuary, the world of depression, disturbance, anxiety, pressure, irritating life. Everyone has their personal, social problems and because of that they get worried about future, about decision that they had taken at particular situation. Whenever we opened social media, every page, means most of the pages tells that how to overcome on depression, disturbance through message, quote, video, motivational videos but no one will talk about what is the process to overcome this situation. Exactly I want to change their behavior, there way to looking at their problems. Create a hope of happiness in their LIFE Means how to be calm and cool in every difficult situation.
To whom we are talking?
Almost all human being have their problems and they are searching how to overcome on this problems.
What is the key response? / What do we want them to do?
Join isha foundation, do inner engineering course- yoga – meditation for your personal physical and metal growth. Inner engineering is technology for well being derived from science of yoga. It is offered as a comprehensive course for personal growth that brings about a shift in the way you perceive and experience your life, your work and the world that you live in Is to render you to explore your highest potential through powerful process of self transformation, classic yoga, meditation to address key aspects of life and its unique opportunity for self exploration and transformation leading to a life of fulfillment and joy.
Why should they listen to us or believe us?
Isha foundation is a non profit spiritual organization founded in since 1992, founder is Sadhguru, This foundation is all over the world, in India, Lebanon, United state, United kingdom, Australia, Malasiya, Singapore And also, there are many benefits which change our perception about life and gives happiness .
1- Maintain high energy and alertness throughtout the day.
2- Improve communications and interpersonal relations.
3- Enhance mental clarity, emotional balance and productivity
4- Eliminate stress, fear, anxiety.
5- Stress free life and acheive joy and fulfillment.
What is the single minded thing that needs to be communicated?
I want to tell, the way of how to get out from your problems in whatever situation with the help of calm , cool, and happy mind So isha foundation protect us from all negative vibes like stress, depression, disturbance, anxiety and many more….
Double spread magzine ad
Hoarding Ad
Poster Ad
Press Ad 1
Press Ad 2
Press Ad 3
INFORMATION AND PUBLISHING DESIGN
We are always sad, nervous, but when we look in the mirror, do we face sad? thats my point, so I cut the mirror in meditatimg man’s shape . This shape of mirror we place whatever we want for example in office, in college, in garden etc This is interactive design; people come there, sit in front of mirror and adjust themselve for sometime in mirror That time he/she forgetting their problems, stress and adjust yourself in meditating shape. And we all know we never bored to see ourselves in mirror.
MEDITATION IS NOTHING BUT A SKILL IN MIRRORING.
JUST MEDITATE, MAYBE A MIRROR COULD ALSO REFLECTS YOUR SOUL.
For this, I did a igtv video for instagram. A stressed office man leaving his office at 7-8 pm and as we all know the rush in mumbai local local at this time is horrible. So he face multiple problems in his life. He want silent, cool, calm ambiance but unfortunately nothing going to happen that. So how he will be overcome to this stressful, irritating situation that shows in my video.
